Penetration, Inc., is a New York City-based independent public relations consultancy specializing in lesbian, gay, bisexual, transgender and queer (LGBT) media in the U.S., Canada, the U.K., Europe, and Australia. Working pop projects to LGBT press and LGBT projects to pop press, Penetration, Inc. is the go-to source for editors seeking colorful, and often eye-popping artists to light up their pages. “The #1 transsexual on the planet” Amanda Lepore, naughty gay rapper Cazwell, Icelandic electro art band GusGus, punk icon Bob Mould and Cuban singer, Cucu Diamantes are just a few of the Penetration, Inc. artists who have been warmly received by the LGBT media.
The LGBT community–with an estimated buying power likely to top $759 billion in the U.S. alone in 2009–is a demographic that can't and won't be ignored. Leveraging years of experience and long-standing media relationships, Penetration, Inc., can help your artist, project, product or service capture the attention of LGBT consumers through servicing a wide-range of media and options, including:
• national and regional monthlies
• regional weeklies
• top websites
• leading blogs
• television
• radio
• event listings
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• Canadian, UK, EU and Australian monthlies/websites
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• media buys
• tour press
Penetration, Inc. is equally adept at working with teaming up with in-house publicists and mainstream publicity firms to present witty, stylish, hype-free campaigns that forgo the trite and transparent for straight(ish) talk and sharp pitches zhoozhed for the LGBT editor and audience.
Please visit explore the website, to view Current and Recent Projects (pick a project, click!), check sample press releases (many on the homepage), bios and project presentation. Single project to monthly retainer arrangements available. To discuss an LGBT publicity campaign for your next project, please call me +1 212 673 0240 or email me at andy@penetrationinc.com .
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